spairc writes and designs your Facebook, Instagram and LinkedIn posts from real photos, your logo and your colours. Nothing goes out until you approve it.
Then €99 a month + VAT. We’ll email you before the trial ends. Cancel any time.
You send
You get back
spairc assistant
automated
You:
You:
0:06
Voice note: “Wedding bookings are open for 2027, come in for a sit-down with our florists”
shortly after
spairc:
spairc:
View and approve it here: app.spairc.ai/share/…
“Social media has gone from a weekly chore to a ten-minute check.”
Mairead McCarthy · WellPlace
01The problem
Good, fast, affordable. Usually you get two.
Facebook, Instagram, LinkedIn. Every week, ideally more. Every usual fix gives something up.
Doing it yourself
Affordable, but slow
It's 6pm, the real work isn't finished, and writing a post about your own business somehow feels harder than doing the business itself.
Hiring an agency
Good, but dear
At €350 to €1,500 a month, an agency isn't within everyone's budget, and for some businesses it's more than they need.
The cheap AI tools
Fast and cheap, but generic
Around €20 a month buys generic captions on stock photos that look nothing like your business. Your customers can tell.
02The graphics
Your logo, your colours, your photos. Properly designed.
Every graphic is built from designed templates using your logo, your colours, your fonts and your photos. Your own photos come first, every time.
Short on photos? spairc fills the gap from a stock photo library, or with an AI-generated image if nothing real fits. You stay in charge: AI images can be switched off altogether, and any picture, headline or layout can be changed in the editor before you approve it.
The photo
The post
The photo
The post
HeadlinePhotoLogoColoursLayoutall editable, right in the calendar
The design editor, mid-edit: click any part of the graphic and change it
03From your phone
Send a photo and a voice note. Get a finished post back.
Save the spairc number in WhatsApp. When something’s happening, send a photo and say what it’s about, typed or as a voice note. The finished post comes back to the same chat, designed in your brand and written in your voice, ready for you to approve.
The monthly brief works the same way: answer a few quick questions from your phone and the whole month is drafted for review.
Voice notes are fine, they're transcribed for you
Use your photo as it is, or have a branded graphic designed around it
Nothing is published until you approve it
spairc assistant
automated
You:
spairc:
Lovely photo, thanks! What should the post say? A sentence or two is plenty.
You:
0:07
Voice note: “Our Saturday doughnut box is back this week, six flavours, fresh from 9am”
spairc:
You'd like a post about: "Our Saturday doughnut box is back this week, six flavours, fresh from 9am". Should I post your photo just as it is, or design a branded graphic around it?
Photo as it isDesign around it
shortly after
spairc:
spairc:
Here's your finished post:
Saturday's doughnut box is back. Six flavours, fresh from 9am, and they're usually gone by lunch.
View and approve it here: app.spairc.ai/share/…
04The whole month
The whole month at once.
Most customers start here: one ten-minute brief, and the month is drafted in one go.
November · The Harbour CaféThe brief: ten minutes, once a month
Gift boxes launch mid-November
Christmas opening hours from the 8th
Introduce Aoife, our new barista
Plain English. Bullet points. Whatever you have.
1
Tell it what's going on
Ten minutes, once a month. What you want to promote, any news, anything seasonal. Plain English, bullet points, whatever you have.
10 minutes, once a month
2
It builds the month
12 to 16 posts land in a calendar in about two minutes: captions in your tone of voice, each with a graphic designed in your brand.
About 2 minutes
3
You review, it schedules
Read through the calendar, tweak anything you like, approve. Posts go out on the right days across Facebook, Instagram and LinkedIn.
Nothing posts without approval
The actual product: spairc’s own August, drafted and scheduled by the engine
Built the way an agency works.
spairc was built inside Fahey Media, a working social media agency, and it follows the way an agency actually runs a client’s month: a proper brief, a full month drafted at once, a human review, then posts scheduled to the right days. Agency practice, built into software.
“Recruitment is a people business, so anything that made us sound like a robot was a non-starter. Spairc doesn't. The posts read like us, they go out every week without me chasing anyone. And it's given me back 2 hours per week to focus on recruitment.”
Gerard Grimes · Real People Recruitment
05Pricing
Good, fast, and from €99 a month.
Essentials covers the writing, the design and the scheduling for less than a third of what agencies start at. Studio adds video. Or hand the whole thing over and let our team run it for you with Managed.
Essentials
Available now
You run it, in about ten minutes a month.
€99per brand / month, ex VAT
30 days free · price fixed for 12 months · cancel any time
12 to 16 posts a month, written, designed and scheduled
Posting to Facebook, Instagram and LinkedIn on the right days
One-off posts whenever something comes up, from WhatsApp or the app
Review calendar: nothing goes out without your approval
Early bird: start by 30 November and get Studio free for 12 months from the day it launches. You keep paying €99.
Yes. Create an account, set up your brand, add a card, and your first month of posts can be drafted the same day. Nothing is charged for 30 days.
What will it cost?
Essentials is €99 per brand per month plus VAT after the 30-day trial, with the price fixed for 12 months. You stay month to month, can cancel any time, and there's no set-up fee. Studio, which adds video, is coming soon at €149, and Managed, where our team runs it all for you, is €399. The pricing page compares the plans and explains what VAT means for you.
What happens when the trial ends?
We email you 14 days and 3 days before it ends. Cancel before then and you pay nothing. Otherwise your card is charged €99 plus VAT for the month ahead and the posts keep coming.
Is this just ChatGPT writing my posts?
No. spairc learns your tone of voice and writes the month as one plan, not sixteen disconnected captions. The graphics are designed templates built from your logo, colours, fonts and photos, rendered fresh for every post, and your own photos come first.
Can I do it all from my phone?
Most of it. Register your number and you can answer the monthly brief and request one-off posts on WhatsApp, by text, voice note or photo. Finished posts come back to the chat with a link to approve them. The full calendar and the design editor are in the web app.
Do I have to approve everything?
Yes, and that's the point. The month lands in a calendar for review. You tweak what you like, approve what you're happy with, and nothing is ever published without your say-so.
Which platforms does it post to?
Facebook, Instagram and LinkedIn, on the right days at the right times.
Is it safe to connect my Facebook and Instagram?
Yes. You connect each account on that platform's own sign-in screen, so spairc never sees or stores your password. The connection lets spairc publish the posts you approve and bring back their results and comments. You can remove it at any time from your settings on Facebook, Instagram or LinkedIn.
Can my staff use it?
Each account has one login. Add a colleague's WhatsApp number and they can send photos and post requests from their own phone. You can also share a review link, so someone can look over the posts and mark the ones they're happy with, no login needed.
What if I have two businesses or locations?
Pricing is per brand. Several locations under one name and one look are one brand. Two separate businesses are two brands: email Sean and we'll set the second one up.
Where is my data kept?
The database sits in Frankfurt, Germany. Card details are held by Stripe and never touch our servers. The privacy policy lists every company that handles your data and where each one is based.
Get your evenings back.
Professional, on-brand posts, every month, without eating your evenings.
